attributionfundraisinganalytics
How to Build Attribution for Donations When AI Answers Steal Direct Traffic
UUnknown
2026-02-23
10 min read
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Prove your donations’ origins when AI answers and zero-click experiences hide referrers. Use UTM hygiene, tokenized short links, and first-touch surveys.
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#attribution#fundraising#analytics
U
Unknown
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Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.
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